Hello there! Did you know that happy customers will tell 3 others about your services? This is great obviously. But did you also know that unhappy customers will tell pleeeenty others, as in thousands? Well, thanks to social media, it is super easy to reach that many people within two shakes of a dead lamb’s …
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Over the past ten years, several corporate bodies have reached out to my team and I to train their staff on customer services. In almost all these training sessions, I hear this sentence ‘Ama, you should train our managers too’.
Hello! Surely, your Easter was restful, lovely and you are re-energised for the new week. Last week I wrote about how to test if your business idea is viable. In today’s blog post, I will continue this series with how to identify your target market. What is your target market anyway? In simple terms, it …
Happy Easter my friend! A few moments ago I was in bed counting my blessings, when I remembered I hadn’t yet written to you. Guess what, I jolted out of bed – not dragged myself out – to grab my laptop. Why? Because I am so excited about the current series of blogs I have …
Well hello there! I trust your week has gone well so far. Today, I am continuing this series on starting your own business. First, here is why the topic includes ‘start with’. I strongly believe in multiple streams of income, especially now that my eyes have opened. I encourage all women to have more income …
First things first, a business idea is any concept that has the potential to make money. For instance, corporate training, coaching, event space and books are currently making me money. They all started as business ideas.
We’ve organised many events since 2015. In all these, we collected thousands of contact details. Ask me to pull out a list of our event participants to date and I’ll go ‘Say what now?’ Currently, we have a total of over 70,000 followers across our social media platforms. Yet, we have very few contact details …
Hello again! I have had many responses from last week’s blog post on 4 MONEY MISTAKES STARTUPS SHOULD AVOID. While it’s comforting to know that I am not alone, it is also disheartening that many of us are making these same mistakes. Just to recap, these are the 4 I mentioned last week: 1. Having …
Good day! I have a mentee who owns his own business which makes pretty good money. However, he blows his money as quickly as he earns it. In one of our conversations, I encouraged him to start keeping records of his income and expenses. I recommended the app I used and so he started. This …
In 2017, while I was on the Mandela Washington Fellowship I visited several business hubs in Chicago. The idea of having a space where startup entrepreneurs could gather to learn and/or work from was so appealing. I had also benefited from a few hubs in Ghana – Hapaspace, Kumasi Hive, Impact Hub, etc. As someone …
